Naj implores me to update my blog. Perhaps he doesn’t realize that I’ve been in the mountains for the past few days, cut off from the world of digital madness and electronic immediacy. (is something that is immediate lacking in media, just as someone illiterate is lacking in literature?) Anyway, I love going to the mountains… I wish I could spend a lot more time there. Such a simpler life. A life without pop-up ads.
Pop-up ads should be either illegal or heavily regulated. The same applies to unwanted flash ads. If I’m using a corporate T1 with a 2GHz computer, and there’s a lag time loading a page due to an insipid flash ad that I can’t close, something needs to be done. Why do we let advertisers hijack our clock cycles? Why are we complacent with this rape of technology? How arrogant is it to inject hundreds of kilobytes of useless nonsense into webpages simply to advertise a product that couldn’t possibly be useful. Ever notice how the advertising increases as the usefulness of something decreases? I can assure the advertising world that I do not need cheap airline tickets nor postage stamp size pervert cameras nor herbal viagra, and I’m definately not going to punch the monkey for $10. How can you avoid some of these ads? Download Mozilla, a browser that is currently gaining popularity in part because of its ability to block pop-up ads. In my experience, it also uses many less resources than Internet Explorer.
Long ago, in the dim ages, there were no advertisements on the internet. Slowly, they began to appear as webmasters discovered that they could be paid for placing an ad on their sites. There’s not too much wrong with this… it’s true to the great capitalist ideal, and it’s fairly unobtrusive. I was fine looking at the ads on HotMail (pre-M$) because I knew that the free, useful site was kept alive by click-through advertising revenues. But does Microsoft really need to advertise on Hotmail? It’s a sad day when one cannot navigate the web easily without having to close scores of pop-up ads, many poorly made or simply wrong. There’s an ad for some snakeoil network security product that shows an IP address of ‘64.652.452.31′, which anyone who has worked with networks for a decent period of time will recognize as blatantly false. (the highest number allowed in an IP address is 255) My conclusion: if anything is advertised via a pop-up ad, it is a scam. The only exception is for companies advertising their own products on their own sites (i.e. Dell’s discount popup — the digital equivalent of a coupon falling out of an ad when you open it)
Hmm.
Song of the day: NSync - Pop
(Get it?)
In other news, have you seen the arguments that the music industry is using against piracy? The two biggest ones (aside from the ‘its illegal’ fallacy) are:
1. Real fans don’t download music
2. Downloading bypasses Parental Advisories.
Let’s attack the first one first. Who is more of a fan, the person who picks up a Dave Matthews CD at the store because a co-worker mentioned it was popular, or the kid who records the concert on a cassette tape and listens to it over and over, and posts it on the internet so other people can experience the live show? Unless you’re an IP lawyer, you’ll notice that the bootlegger is much more of a real fan of the band. Not only does he actually enjoy the content of the music, he shares it with other people, increasing exposure of the group.
Secondly… God forbid a kid should be able to choose what he listens to. The 13-18 set are much more savvy and worldly than most parents give them credit for. (see your own life for examples). And who, aside from persons living in sterile bubbles, never heard words or ideas that are commonly censored today until their 18th birthday? [taps chin thoughtfully] (doesn’t a Parental Advisory sticker just add to the tantalizing factor of a disc? Doesn’t it just cement that ‘forbidden fruit’ idea? see: underage drinking)
The music industry claims that users do not have the right to do with music as they please. Perhaps not, but upon purchasing a disc, a user has absolute rights to what he does with _that copy_. Granted, he does not own the work, merely his copy of it. And if he desires to make ten thousand copies, that is within his right. It is also within his right to distribute it as he sees fit. Here the music industry blurs its definition. The user has the right, though the right is not legal. If the music industry seeks credibility, it should use the proper terminology. ‘Legal right’ would be the term of choice, unless the music industry wants to get into a philosophical discussion.
Many artists are vague on their support of P2P networking. Many say that they support the idea of ‘previewing’ music. This is good, and a wise choice. They are against the wholesale copying of entire works. This also is wise. Thus far, Apple seems to have it ‘most right’ with iTunes. Gone are the days of buying terrible albums and not being able to return them. Gone are the days of suffering through horrible filler tracks just to listen to the few songs you like.
To the music industry: stop persecuting casual sharers. You’ve said yourselves that 10% of the pirates constitute 90% of the violations. Go after them, not Granny Smith. What good does it do to persecute college students, charging them hundreds of thousands of dollars for what is, in all reality, an entirely intangible and harmless crime? Weigh the options: if you take the money from students, they likely will have to forego their education to pay your ridiculous fines (or do you have a fetish for destroying educations?) Think about it. I’d be willing to bet that at least 80% of all college students engage in piracy, and do you want to be responsible for ending their education?
To the pirates: buy music. Listen to it to see if you like it, then buy the CD if you support it. If you don’t pay the artists, the artists can’t make money.
Bottom line: there will always be theft, but with the right agreements and circumstances, services like buymusic.com and iTunes can strengthen the music community as a whole. Revolution is on the horizon, and in a few years, albums may well be a thing of the past. Per-track sales can help the artists and the industry more accurately gauge what the consumer demand is and as such, the consumers will be more of a part of the system. Music fans are increasingly disillusioned with the push-only model of marketing. Copy-protected CD’s are ridiculously limiting (can’t even listen on a computer… crashes a Mac!!!) As consumer technology improves, so culture must adapt. We’re entering an era of customization, of playlists and custom mixes. The monolithic push-model must give way to a more interactive system.
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First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII ? and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we’ve realized it’s a brochure.
? Douglas Adams
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